In early 2021 I was contacted by Hasbro’s Marvel brand team and asked if I would be interested in illustrating the packaging for a planned action figure line that was themed around the X-Men The Animated Series cartoon from the ‘90s. Already excited by this potential job, they then tell me the packaging will be similar in style and shape to VHS boxes to really give the line a great retro look. This kind of collector focused nostalgia was right up my alley so my answer, of course, was an immediate “YES”!
I spent the rest of the year working on the project. The line is a shared exclusive between Disney’s online store, ShopDisney.com and the Hasbro Pulse online store, HasbroPulse.com. The collection includes eight figures that were revealed and released individually throughout 2022.
This project was very special to me and I put a lot of work into it. My very first professional job in entertainment was as a storyboard artist on this TV show. Hired way back in 1993. It was the launch pad for the rest of my illustration career. So it was wonderful to revisit these characters and this style of drawing for Hasbro. Not to mention that as a lifelong action figure collector it’s pretty cool to see your work on the toy packaging that will sit upon your shelf.